Mina joined EY-Seren in the UK in 2014, and then moved to our Dubai office in 2015. She’s a lead Service Designer, who worked as a freelance consultant prior to joining us. Her work in strategy, brand, research and design led her down a path to the development of innovative products and services.
“I love the fact that I get to work on different projects. Continuity can be good, but generally I prefer to do projects of shorter duration rather than to stay in one long-term engagement, as I feel my creativity becomes hampered after some time.
Working with EY-Seren in Dubai means being part of a group of like-minded individuals who share a good chunk of my values — especially when it comes to work, lifestyle and design preferences. It's not often you just know that the people on your team get you. We support each other, we are a close-knit team, we play fair, we have respect for each other's work and trust each other's skills. That's what makes our team so strong — a bunch of high-calibre individuals who all leave a mark wherever they go. Whether it's a new client or one of our fellow EY colleagues, having an EY-Seren member as part of the team, adds a different flavour to your projects.
The values and experience we share while working together really do transcend borders. No matter where in the world we are we're all part of one big EY-Seren family.”