Beyond accessibility: Designing for vulnerability

Published by EY-Seren

From its inception, digital services design has designed mindfully for accessibility issues. However, accessibility best-practice may not cater adequately for different types of vulnerability. So, how best can we approach designing for vulnerable customers?

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Leveraging ecosystems for innovation

Published by EY-Seren

With a wealth of contemporary disruptive ideas emerging from the startup community and the subsequent rise of entirely new markets, organisations have their work cut out to remain relevant. Innovation is seen as an answer for driving top line growth and market share, so it is understandable that corporates are paying ever more attention to the entrepreneurial ecosystem. In this post we explore the challenges and benefits of corporate-startup collaboration...

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The new UX - it’s all talk

Published by EY-Seren

UX is changing. You may have noticed that UX designers are spending less and less time at their desks, doing UX. They’re spending their time talking to people, whether at other people's desks, in workshops or stood up in front of white boards—decorating it with post-it notes. But what are they doing? And when do they do their UX work?

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Are you suffering from innovation fatigue?

Published by Jon Stephens

It seems you can’t move in Shoreditch these days for the plethora of corporate labs, innovation units and pop-up concept stores. Everyone from big consumer brands famed for innovation like Nike and Ikea to more traditional companies like Aviva, Astra Zeneca.

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